When outsourcing cold calling makes sense
- Your AEs are spending prospecting time they should spend closing.
- You need pipeline this quarter and cannot wait for an SDR hire to ramp.
- You want to test a new segment, region or offer before committing headcount.
- Your in-house team has inbound covered but no outbound motion.
How you keep control of an outsourced team
The common worry with cold calling outsourcing companies is losing visibility. We solve that with full transparency: call recordings, dispositions, notes and meetings live in your dashboard, and talk tracks are agreed with you before calling starts.
Weekly reviews cover what prospects are saying, which objections come up and what changes next week. You own the list, the learnings and the playbook.
Who we take on
Our programs are built for B2B companies with initial traction and a sustainable growth budget. If outbound is the only thing keeping a pre-revenue company alive, a program like ours adds risk rather than removing it, and we will say so on the first call.
How we compare
Outsourced cold calling vs hiring an in-house SDR
| Feature | ColdCalls.ca | In-house SDR |
|---|---|---|
| Time to first dial | Usually within a week | Recruiting plus ramp |
| Caller experience | Senior on-shore reps | Often entry level |
| Cost structure | Per call, from $1.00 | Salary, benefits, tools, management |
| Commitment | Month-to-month | Employment |
| Visibility | Recordings and dashboard included | Depends on your tooling |
Programs with numbers
Anonymized by client request. Each one started as rented capacity, not a hire.
Industrial manufacturing
Contract manufacturer filled a quoting pipeline after eighteen months of trade-show dependence
17 booked capability and RFQ meetings, 15 held. $358 per booked meeting, $406 per held meeting.
Read the full case studyCommercial insurance brokerage
Commercial insurance brokerage tripled producer meetings by calling the renewal window
28 producer meetings per month, 24 held. $291 per booked meeting, $340 per held meeting.
Read the full case studyFrequently asked questions
How much does outsourced cold calling cost?
ColdCalls.ca prices per call: $1.00 on the monthly plan, $1.50 pay-as-you-go. Managed B2B programs start at 4,000 dials per month with month-to-month terms.
Will the callers represent my brand?
Yes. Callers introduce themselves on behalf of your company using a talk track you approve.
How fast can outsourced cold calling start?
Most programs begin dialing within the first week after the brief and list are agreed.
Is outsourced cold calling compliant in Canada and the US?
We follow CRTC and DNC rules and scrub lists accordingly. B2B calling has different rules from consumer calling, and we handle that as part of setup.
Request a callback
We'll reach out within one business day.
Takes under a minute. No calendar wrangling.