Cold calling for vendors selling into senior living and long-term care.
You sell to operators running assisted living, long-term care and home health, where the buyer is an executive director, a regional VP or a director of nursing. They are on site, not in an inbox.
- Reach people who are on the floor Administrators and directors of nursing are rarely at a desk. Our callers work the hours they take calls and get through the front desk.
- Single sites and regional groups We qualify whether the site buys locally or through a regional or corporate office, so your rep is not sold to the wrong level.
- Survey and staffing triggers Outreach timed around survey cycles, staffing crunches and census pressure, when an operator is actually looking for help.
- Recorded and compliant Every call recorded, DNC scrubbed, scripts reviewed with you before launch.
Who it is for
- Senior care software and EHR vendors
- Medical supply and durable equipment providers
- Staffing, dining and facility service firms
- Compliance, training and resident engagement vendors
Frequently asked questions
Who do you ask for?
Usually the executive director or administrator, with the director of nursing or regional VP as the secondary path. We agree the title ladder with you before launch.
Can you cover multi-state operator groups?
Yes. We map corporate versus site-level buying on the call so your team knows whether one meeting covers ten buildings or one.
What does a first meeting look like?
A confirmed call with a decision maker who has a stated problem, a rough timeline and the authority or the path to budget. We do not count a brochure request as a meeting.
Cold calling pricing · Book a working session